Senior Analytics Manager, Marketing

Remote from: 🇺🇸 USA
Annual salary, USD: 135,000 - 215,000
Job function: Marketing & Sales
Job type: Full Time,
Job posted: 17 Nov 2024
Apply before: 17 Dec 2024
Industry: Consumer Goods

How Goods Become Great™ | We provide people everywhere with the products they need to make the most of every moment.

Consumer Goods
2018

We’ve got huge goals, and every Thrasher plays an integral part in getting us there. That’s why we only bring on people who think positively. Who look out for the team. Who tell their egos to take a hike while they get the job done right.

From the moment you become a Thrasher, we give you the freedom you need to take big swings and push what’s possible to get us there. And if you fail, it’s cool—we know you’ll grow spectacularly. What matters is that you’re helping impact millions of people around the world who use our products everyday.

Because with every new spatula or pillow brand we grow, with every kitchen scale we develop, our goal is to provide people everywhere with what they need to make the most of every moment – ensuring that what gets delivered to their door delivers.

The Head of Analytics Marketing will drive the development of Thrasio’s platform that manages the execution and experimentation of our advertising spend across multiple marketing channels and ecommerce platforms. They will use analytics to measure the performance of the platform and play a leadership role in collaboration with Product, Engineering, Data Science, and Marketing Channel stakeholders.

Day to Day Responsibilities:

Use analytics to develop novel approaches to optimize marketing spend then partner with data science and engineering teams to launch at scale
Leverage deep understanding of statistics and technical programming skills (Python, R, SQL, etc.) to help your team conduct advanced analytics on large data sets to identify opportunities and validate hypotheses.
Drive operational excellence through real time monitoring, alerting and automation to ensure a rapid response to changes in market dynamics and customer/supplier behaviors
Communicate the team vision and progress to C-level stakeholders.
Build a team of high performing analysts and thoughtfully divide and allocate the roadmap across them

Minimum Qualifications:

5+ years work experience in a relevant analytics field working with automated algorithmic systems. Experience in Amazon’s ad ecosystem, PPC advertising, ACoS targeting and other ad platforms a plus (e.g. Google PLA, SEO optimization )
Demonstrated success working with executives at the most senior levels, developing an analytics roadmap, and providing recommendations that direct business strategy and achieve high impact results
Strong quantitative reasoning and ability to proactively deep dive and dig into data and KPIs.
Excellent communication and stakeholder management skills at the senior leadership level.

Nice to Have, but Not Required:

Coding skills are a plus (Sql, Python, R etc)

We believe that all employees should be paid fairly and equitably. As of the time of this posting, the expected base annual salary range for this position is $135,000 to $215,000. (For non-exempt roles, this reflects the expected base annual “salary” as calculated by the base hourly wage multiplied by the expected number of hours worked over a one year period, excluding any overtime and premiums.) The actual base annual salary will be based on a wide range of factors, including your skills, qualifications, and experience, as well as business needs and limitations. As a result, compensation may vary within and across similar roles and positions. Please note that the base annual salary range information set forth above is a good faith estimate for this position and actual compensation for any individual may fall outside this range if warranted by the circumstances applicable to that individual. If we identify a role that would be suitable for a broader range of skills and experience such that we would consider hiring at multiple levels, then the range listed above may reflect that breadth. If offered a position, the actual base annual salary will be contained in your offer letter.

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