I am an experienced business development and sales professional with a strong background in marketing research, sales strategy, and team leadership. Over the years, I have developed expertise in analyzing foreign markets, competitive manufacturers, and sales methods to drive business growth. I am skilled in creating and managing advertising campaigns, preparing media plans, and evaluating their effectiveness to optimize marketing efforts.
I have a proven track record in forecasting and planning marketing activities, tracking competitors’ advertising campaigns, and developing my own marketing programs aligned with current trends. I have successfully opened and developed new retail facilities while managing and improving existing ones. Setting goals and developing plans for business and revenue growth has been a key part of my role.
My experience includes researching and implementing new target market initiatives, pursuing leads through the sales cycle, and preparing proposals for prospective clients. I have also been responsible for setting goals for business development teams and training staff to achieve these objectives. Attending conferences and industry events has helped me stay updated with industry trends and expand my professional network.
In my previous roles, I have participated in pricing strategies, customer loyalty programs, and managed personnel engaged in sales. I have monitored accounts payable and receivable, organized exhibitions, and ensured effective client-employee interactions. I am adept at developing and communicating sales plans, negotiating with key clients, and analyzing sales data to improve competitiveness and product turnover.
I am fluent in Russian and have a Bachelorβs degree in Economics from National University. I am committed to leveraging my skills in leadership, management, project management, strategic planning, business development, and sales to contribute to the success of my future employer.
Creation of marketing research on the foreign market, research of competitive manufacturers, goods, sales methods, etc.; Calculation of the cost of advertising campaigns, preparation of media plans and submitting them for approval to management; preparation of reports on the results of promotions, analysis of their effectiveness, providing conclusions and recommendations aimed at increasing demand; Forecasting and planning of marketing activities; Tracking advertising campaigns of competitive organizations, analyzing and building own marketing programs taking into account new trends in promotion; Opening of new retail facilities; Planning and development of existing retail facilities; Setting goals and developing plans for business and revenue growth; Researching, planning, and implementing new target market initiatives; Researching prospective accounts in target markets; Pursuing leads and moving them through the sales cycle; Developing quotes and proposals for prospective clients; Setting goals for the business development team and developing strategies to meet those goals; Training business development staff; Attending conferences and industry events.
Participation in pricing, customer loyalty programs; Establishing and monitoring the activities of personnel engaged in sales; Monitoring the status of accounts payable and receivables of counterparties; Participation in the organization and holding of exhibitions; Control of interaction between clients and subordinate employees; Development and communication of individual sales plans to employees; Participation in negotiations with key clients; Analysis of sales information; Providing recommendations for improving competitiveness and speed of turnover of goods; Study of competitors’ actions, prices, order and conditions of sale of their products.
Display of goods, placement of price tags, implementation of the sales plan, checking expiration dates, participation in promotional events, consultation of buyers on products sold, participation in inventory.
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