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Outbound Business Development Manager

Remote from
EMEA flag
EMEA
Salary, yearly, USD
32,095 - 97,095
Employment type
Full Time,
Job posted
Apply before
17 Jun 2026
Experience level
Midweight
Views / Applies
48 / 12

About Customer.io

Send better messages.

Verified job posting
This job post has been manually reviewed for authenticity and compliance.

AI Summary

Customer.io is seeking an Outbound Business Development Manager to proactively engage potential customers via cold calls, emails, and social media. The role involves researching target accounts, qualifying leads, scheduling meetings, and collaborating with marketing and sales teams. Ideal candidates are curious, resilient, and have strong communication and organizational skills. The company offers a competitive compensation package including a base salary plus variable pay, comprehensive benefits, and a supportive remote work environment.

Job Complexity

Easy Hard
AI Insight The role requires 1-2 years of experience and emphasizes soft skills like curiosity and resilience, making it accessible for entry-level candidates. The job is challenging due to target-driven nature but not technically complex.

Salary Analysis

Median
USD64,595
US Market
USD40,000 – USD90,000
AI Insight The offered total compensation of $97,095 OTE is above the market median for BDR roles, which typically range from $40,000 to $90,000. The base salary of $65,000 is competitive, and the variable component provides strong earning potential.

Key Skills

Outbound Sales Lead Generation Cold Calling CRM Salesforce HubSpot SaaS B2B Sales Communication Resilience

Dear Hiring Team,

I am excited to apply for the Outbound Business Development Manager position at Customer.io. With a strong background in outbound sales and a passion for connecting with people, I am confident in my ability to drive pipeline growth and contribute to your team's success.

In my previous role at a SaaS company, I consistently exceeded lead generation targets by leveraging research tools and personalized outreach strategies. My resilience and organizational skills enable me to manage multiple priorities effectively while maintaining a high level of customer engagement.

I am particularly drawn to Customer.io's focus on curiosity and collaboration. I thrive in environments where continuous learning and feedback are encouraged, and I am eager to bring my experience in CRM tools and sales methodologies to your team.

Thank you for considering my application. I look forward to the opportunity to discuss how I can contribute to Customer.io's growth.

Sincerely,
[Your Name]

How do you handle rejection in outbound sales?
I view rejection as a learning opportunity. I analyze each interaction to identify areas for improvement, such as refining my pitch or targeting better prospects. I stay motivated by focusing on long-term goals and celebrating small wins.
Describe a time you successfully qualified a lead from a cold outreach.
At my previous job, I researched a target company's pain points and tailored my email to address their specific needs. The prospect responded positively, and after a call, I qualified them as a high-intent lead, which resulted in a closed deal worth $50k.
How do you prioritize your daily outreach activities?
I use a combination of CRM data and account scoring to focus on high-value prospects. I allocate time blocks for research, outreach, and follow-ups, ensuring that I balance volume with personalized engagement.
What tools or methods do you use to research target accounts?
I leverage LinkedIn Sales Navigator, ZoomInfo, and company websites to gather insights on decision-makers, company news, and potential pain points. I also use CRM history to understand past interactions.
How do you collaborate with marketing to improve lead generation?
I regularly share feedback from prospect interactions with the marketing team, highlighting which messaging resonates and which channels are most effective. This helps refine campaigns and target lists for better alignment.

About Customer.io

Over 9,000 companies — from scrappy startups to global brands — use our platform to send billions of emails, push notifications, in-app messages, and SMS every day. Customer.io powers automated communication that people actually want to receive. We help teams send smarter, more relevant messages using real-time behavioral data.

About the role

Hi, I’m Rebekah Fellinger, Senior BDR Manager here at Customer.io, and I’m thrilled to be expanding. We’re looking for an Outbound BDR to join our team and help us connect with potential customers.

As an Outbound BDR, you’ll be at the forefront of our outreach efforts — proactively identifying and engaging potential customers, researching target accounts, initiating conversations, and qualifying leads for our Account Executives. You’ll collaborate closely with both marketing and sales to make sure our outreach strategies are effective and building a strong pipeline.

We don’t expect you to be an expert from day one. What matters most is your curiosity, your passion for connecting with people, and your commitment to driving new business growth. Our team will support you as you learn and develop in your role.

What we value

  • Curiosity — you’re always looking for ways to improve and learn
  • Clear communication — you can articulate ideas concisely and compellingly
  • Resilience — you stay motivated and bounce back from rejection
  • Organization — you manage multiple priorities without dropping the ball
  • Collaboration — you thrive working across teams and welcome feedback
  • Drive — you’re self-motivated, target-oriented, and hungry to grow

What you’ll do

  • Research and identify target accounts using various tools and resources, building a robust prospect list
  • Initiate outreach through cold calls, emails, and social media to generate interest and qualify needs
  • Qualify leads based on business fit, timing, and readiness to speak with an Account Executive
  • Schedule high-quality meetings between interested decision-makers and our sales team
  • Maintain accurate records of prospect interactions and pipeline status in our CRM
  • Collaborate with marketing to refine outreach strategies and improve lead generation processes
  • Nurture relationships with prospects who are interested but not yet ready to engage fully
  • Regularly update your manager and team on outreach activity and progress toward goals

What we’re looking for

  • Strong communication skills and genuine enjoyment connecting with new people
  • Resilience with rejection and the self-motivation to keep pushing toward targets
  • Excellent organization and ability to manage multiple priorities with attention to detail
  • Familiarity with CRM tools like Salesforce or HubSpot
  • A proven track record in lead generation and outreach
  • Ability to work independently in a fast-paced, target-driven environment

Preferred:

  • 1–2 years of experience in a similar outbound sales role, ideally in SaaS or tech
  • Prior outbound sales experience at a SaaS company
  • Familiarity with sales methodologies and lead generation strategies
  • Business Proficient Language: French
  • Willingness to travel for team events (approximately 1-2x per quarter)

Compensation & Benefits

We believe in transparency. Compensation for this role is $65,000 base + $32,095 variable = $97,095 OTE (or equivalent in local currency) depending on experience and subject to market rate adjustment.

We know our people are what make us great, and we’re committed to taking great care of them. Our inclusive benefits package supports your well-being and growth, including 100% coverage of medical, dental, vision, mental health, and supplemental insurance premiums for you and your family. We also offer 16 weeks paid parental leave, unlimited PTO, stipends for remote work and wellness, a professional development budget, and more.

See full benefits here →

Our Process

No gotchas, no trick questions – just a clear, human process designed to help both of us make an informed decision.

  • 30-minute video call with a Recruiter
  • 30-minute video call with the Hiring Manager
  • Take Home Assignment
  • 45-minute Assignment Review Call with two Managers

All final candidates will be asked to complete a background check and employment verifications as part of our pre-employment process.

Customer.io recognizes the stifling impact of systemic injustice on diverse communities. We commit to using our influence to increase inclusion and equity within the tech industry. We strive to build an inclusive team culture, implement bias-free hiring practices, and develop community partnerships to expand our global impact.

Zoom is the only video conference platform that we use, virtual interviews will be conducted using the video capability (i.e., not via the chat), and offers will be extended in writing on official Customer.io letterhead. Please be vigilant in all of your job search activity, and if you have any questions please contact [email protected].

Join us!

Check out our careers page for more information about why you should come work with us! We believe in empathy, transparency, responsibility, and, yes, a little awkwardness. If you’re excited by what you read — apply now.

Apply now >

This job listing has been manually reviewed by the Jobicy Trust & Safety Team for compliance with our posting guidelines, including verification of the company's legitimacy, accuracy of job details, clarity of remote work policy, and absence of misleading or fraudulent content.

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