About this role.
Think Academy US is hiring a part-time Community Content & Growth Specialist to build an authentic organic presence on Reddit, Quora, and related online communities. The role involves researching user questions, writing helpful posts and answers, moderating a branded subreddit, and developing community-specific engagement strategies. The candidate needs at least one year of hands-on Reddit and Quora community-management experience, excellent English writing skills, and a strong understanding of platform culture and moderation practices. This is a six-month remote engagement of 30 hours per week, with the possibility of extension. Success will depend on balancing credible, user-first participation with measurable organic growth for an education-focused brand.
Role DNA
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Job Complexity
3/5Pace & Pressure
3/5Autonomy Level
5/5Communication Load
5/5Salary analysis
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Core skills
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Sample interview questions
I would begin by listening to recurring questions, concerns, and community rules, then contribute practical answers that stand alone as useful guidance. I would mention Think Academy resources only when they are directly relevant, clearly disclosed, and permitted by the community's guidelines.
I would track qualitative and quantitative signals, including post engagement, comment quality, saves or upvotes where available, referral traffic, branded-search growth, community sentiment, and the number of relevant conversations identified. I would prioritize meaningful engagement and trust over vanity metrics.
I would review the removal reason and the community rules without becoming defensive. If clarification is appropriate, I would contact the moderator respectfully, revise the approach for future contributions, and document the lesson in the community engagement plan.
I would map target audiences and their common questions, then research platforms, forums, subreddits, and Q&A spaces where those conversations occur. For each community, I would assess audience relevance, activity level, content norms, moderation policies, brand-fit risks, and opportunities to provide genuine value before recommending participation.
I would use clear, empathetic, evidence-informed language focused on practical outcomes such as study habits, problem-solving, confidence, and age-appropriate learning support. I would avoid exaggerated claims and adapt the level of detail to the question, while offering actionable next steps parents can use immediately.
Job type: Part-Time (30 hours per week)
Location: Remote
Duration: 6 months, with the possibility of extension
Compensation: $20-$28/hr, based on experience
Who we are:
Think Academy US (www.TheThinkAcademy.com), a 100% owned subsidiary of TAL Education Group(NYSE: TAL), is recently established education technology (Ed-Tech) company to provide K-12 extra-curricular learning services through science and technology. At Think Academy, we provide full cycle service to foster local children’s ability to think critically, to strengthen their logic skills, and to help them fulfill their goals through innovative teaching techniques. We believe Love and Technology can make education better. Each week, more than 6 million students are enrolled in TAL’s online and offline education platform.
About the Role
Think Academy is looking for an experienced Community Content & Growth Specialist to build our organic brand presence across Reddit, Quora, and other relevant online communities. The ideal candidate understands user intent and can create credible, genuinely helpful content that naturally integrates Think Academy’s expertise and resources without feeling overly promotional.
What You Will Do
- Research relevant conversations, questions, and user needs on Reddit and Quora.
- Write high-quality posts, comments, and answers that provide real value to users.
- Manage Think Academy’s subreddit, including content planning, posting, engagement, and moderation.
- Build relationships and maintain a credible presence in relevant communities.
- Track content performance and proactively identify new growth opportunities.
- Identify and evaluate emerging other online communities relevant to Think Academy’s target audiences, analyze each community’s culture, user behavior, content norms, and participation guidelines, and develop tailored engagement strategies accordingly.
What We’re Looking For
- At least one year of hands-on experience managing Reddit and Quora accounts or communities.
- Excellent English writing, editing, and research skills.
- Strong ability to analyze user intent and audience needs.
- Familiarity with Reddit culture, subreddit rules, moderation, and engagement best practices.
- Proactive, detail-oriented, and able to work independently.
- Strong ownership of projects and results.
Preferred Qualifications:
- Experience managing or growing a branded subreddit.
- Familiarity with K–12 education or parent-focused content.
- Experience with community analytics, organic growth, or SEO.
Think Academy is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
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