About this role.
Quince is seeking a mid-level Copywriter to localize, write, and quality-assure marketing and product content for the German market. The role spans paid social, email, SMS, print, catalogues, SEM, website and app copy, with an expected volume of 50–100 assets per week. The successful candidate will partner closely with creative, search, merchandising, engineering, SEO, and customer service teams while using AI-assisted localization workflows. Candidates need 3–5 years of German-English copywriting experience, ideally in fashion, home, lifestyle, or ecommerce, and must maintain a concise, elevated, conversion-focused brand voice.
Role DNA
A quick view of the complexity, pace, ownership and collaboration implied by the job description.
Job Complexity
4/5Pace & Pressure
5/5Autonomy Level
4/5Communication Load
5/5Salary analysis
Estimated compensation compared with the broader US market for similar roles.
Core skills
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Sample interview questions
I would first identify the campaign’s core customer benefit and intended action, rather than translate word for word. I would create German options that sound natural in-market, check terminology and cultural fit, and select the clearest version that preserves the intended tone and conversion goal.
I use a structured QA checklist covering grammar, terminology, brand voice, claims, formatting, CTA consistency, channel specifications, and links or product details. I prioritize high-risk customer-facing assets, maintain a shared style guide, and document recurring issues so upstream teams can prevent them.
I use AI for first-pass translation, variant generation, terminology checks, and workflow efficiency, but I treat every output as a draft. I validate accuracy, nuance, legal or product claims, brand alignment, and native readability before approving content for publication.
I would align copy with target keywords, search intent, landing-page messaging, and character limits while ensuring the language remains customer-focused. I would review CTR, conversion, and search-query insights regularly, then test and iterate headlines, descriptions, and on-page copy based on results.
I clarify priorities based on launch dates, business impact, dependencies, and review time, then maintain a visible production tracker with owners and status. I communicate risks early, batch similar work where possible, and protect time for final QA so speed does not create avoidable customer-facing errors.
ABOUT QUINCE
Quince is a destination for builders, creators, innovators, and operators who want to come together and challenge the status quo. Our mission is simple: make really high quality essentials for really low prices, fairly and sustainably. We deliver on that mission through a unique manufacturer-to-consumer (M2C) model eliminating the layers of traditional retail that add cost and result in consumers paying more than they need to. We find, build relationships with, and work directly with the manufacturing partners behind some of the world’s finest products. From there, our teams design smart, efficient operational processes and build and deploy proprietary technology, AI, and analytics to help us scale fast.
What began with a small assortment of elevated basics has quickly grown into a cross-category brand spanning apparel, accessories, home goods, and more. Today, tens of millions of people across a growing number of countries come – and return – to Quince because they trust us to deliver.
OUR CULTURE
Quince is a culture built for builders by builders. Our way of working starts with a blank sheet of paper. We question conventional thinking, use technology and data to uncover new opportunities, and move quickly to turn ideas into reality. We aren’t interested in replicating how others do retail. We’re building a better way – at a speed and scale unlike anything that’s been done before.
- We dream big and chase the hard problems others shy away from. Rejecting long-held assumptions is part of our company’s DNA. Where conventional wisdom says you have to choose – soft or durable, speed or rigor, quality or price – we ask why that trade-off has to exist in the first place.
- Our pace is fast and the bar is high because our customers expect a lot from us and we refuse to let them down. We believe the best results come from challenging ourselves, learning from one another, and building on each other’s strengths.
- Here, responsibility is not determined by role, tenure, or seniority. Every team member – no matter their level – has the opportunity to drive our business and shape our trajectory.
If you’re someone who likes to imagine new possibilities and build better systems rather than plug-in to outdated ones, Quince is the place for you.
COPYWRITER- GERMANY
The Ideal Candidate
We’re looking for a German Copywriter to help localize and QA all creative and web content across marketing and product surfaces. You’ll combine strong writing skills with AI-enhanced workflows to maintain an elevated, brand-correct tone of voice for our
Responsibilities
- Write concise, and compelling copy that resonates with German consumers for marketing materials across paid social ads, email, push, SMS, print, catalogue and more to drive strong CTR and conversion rate.
- Work closely with the video editors, graphic designers and other creative teams to leverage AI and translate copy and quality audit all creatives to ensure it is accurate and free of errors.
- Work closely with paid search teams to write SEM based copy to drive CTR and conversion rate.
- Partner with merchandising and engineering teams to ensure all copy on the website and app (including homepage, product, collection pages etc.) is localised and error free.
- Localize weekly product launches, promotional campaigns, and seasonal content calendars. Example: Write and QA 50-100 assets per week across various channels.
- Leverage AI tools (e.g. ChatGPT, Grammarly, Smartling AI, etc.) to enhance efficiency and ensure brand-aligned translations at scale
- Adapt copy to reflect Quince’s distinctive tone: minimal, elevated, friendly, and conversion-focused.
- Partner with SEO teams, creating content that is optimized for search engines to improve online visibility.
- Partner with customer service teams to consolidate key feedback and learnings from British customers.
- Develop and maintain a consistent brand tone across all German content.
- Maintain a clear view of competitor copy trends for German content.
- Manage multiple projects and deadlines simultaneously.
Qualifications
- Must have 3-5 years of German English copywriting experience. Experience writing for fashion, home, or lifestyle, with ecommerce brands is preferred.
- Deep understanding of British English and local nuances (vs. US / Canadian English).
- English SEM based copywriting background is a plus.
- Experience working with Smartling and Iterable is a plus.
- Ability to work in a fast paced environment.
WHY QUINCE?
Joining Quince means being part of a mission-driven team reshaping retail. You will work alongside talented colleagues, tackle meaningful challenges, and contribute to building a more sustainable, accessible future for customers and partners alike.
EQUAL OPPORTUNITY & HIRING INTEGRITY
Quince provides equal employment opportunities to all employees and applications for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran or military status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
Quince is committed to providing reasonable accommodations to qualified individuals with disabilities. If you need a reasonable accommodation to complete your application or to perform the essential functions of a role at Quince, please let us know by completing this accommodation form. We review all requests individually and will work with you to determine appropriate accommodations on a case-by-case basis.
Employment is contingent upon successful completion of a background check. Quince will conduct background checks in compliance with applicable federal, state, and local laws.
Security Advisory: Beware of Frauds
At Quince, we’re dedicated to recruiting top talent who share our drive for innovation. To safeguard candidates, Quince emphasizes legitimate recruitment practices. Initial communication is primarily via official Quince email addresses and LinkedIn; beware of deviations. Personal data and sensitive information will not be solicited during the application phase. Interviews are conducted via phone, in person, or through the approved platforms Google Meets or Zoom—never via messaging apps or other calling services. Offers are merit-based, communicated verbally, and followed up in writing. If personal information is requested to initiate the hiring process, rest assured it will be through secure and protected means.
Annual salary information is not provided for this position. Explore salary ranges for similar roles in our Salary Directory ›
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