About this role.
Apaleo is hiring a German- and English-speaking Business Development Representative to expand its presence in the DACH hospitality technology market. The role qualifies inbound leads, conducts outbound prospecting, runs discovery conversations, and creates qualified opportunities for Account Executives. Success is measured through monthly pipeline, meeting, and opportunity targets while maintaining accurate HubSpot data and collaborating closely with sales partners. This is a fast-paced, target-driven SaaS sales-development position with a defined progression path toward an Account Executive or broader revenue role.
Role DNA
A quick view of the complexity, pace, ownership and collaboration implied by the job description.
Job Complexity
3/5Pace & Pressure
4/5Autonomy Level
4/5Communication Load
5/5Salary analysis
Estimated compensation compared with the broader US market for similar roles.
Core skills
Skills and capabilities most closely associated with this opportunity.
Sample interview questions
I begin by defining the ideal customer profile and relevant buyer personas, then research target accounts for operational pain points and technology signals. I create concise, localized messaging for email, phone, and LinkedIn, test a structured sequence, and review conversion data weekly to improve targeting and messaging.
I use a discovery framework to understand the prospect's property portfolio, current systems, operational challenges, decision process, timeline, and potential fit. I confirm the business problem Apaleo can address, document insights clearly in HubSpot, and align with the Account Executive on recommended next steps.
I would acknowledge their current setup and avoid pushing for an immediate replacement discussion. I would ask targeted questions about integration limitations, manual processes, scalability, and guest-experience goals, then position Apaleo's API-first and modular approach only where it connects to a stated priority.
I would track activity quality and outcomes across calls, emails, LinkedIn touches, reply rates, meetings booked, show rates, qualified opportunities, and pipeline created. I would segment results by persona, industry segment, and messaging sequence to identify where adjustments will have the greatest impact.
I treat rejection as data rather than a personal outcome. I keep a consistent activity rhythm, review objections for patterns, seek feedback from peers and managers, and refine my approach while staying focused on the next high-quality conversation.
Join Apaleo and Shape the Future of Hospitality Tech!
Apaleo is the world’s most open, API-first property management platform powering the next generation of hospitality operations. Its modular, AI-powered infrastructure enables hoteliers to customise their tech stack, automate routine work, and deliver seamless, personalised guest experiences, powered by best-in-class apps and autonomous AI agents that adapt to every stay.
As we continue to grow in the DACH market, we are looking for a driven Business Development Representative (BDR) (f/m/d) to generate new business opportunities and play a key role in our sales engine.
Your Mission
As a BDR at Apaleo, you are on the front line of our growth. You will be responsible for generating qualified sales opportunities for our Account Executives through a mix of inbound lead qualification and proactive outbound prospecting.
This is a high-impact, target-driven role with a clear path towards an Account Executive position.
What You’ll Be Up To
- Own and manage inbound leads with speed and strong qualification standards
- Proactively build pipeline through outbound prospecting (calls, email, LinkedIn)
- Consistently meet and exceed monthly targets (e.g. meetings booked, qualified opportunities)
- Run structured discovery conversations to understand customer needs and identify pain points
- Engage decision-makers in the hospitality industry and position Apaleo’s value proposition
- Collaborate closely with Account Executives to ensure high-quality handover of opportunities
- Leverage our partner ecosystem to identify and generate additional leads
- Maintain clean and accurate data in HubSpot and use tools like LinkedIn Sales Navigator, Zoom, and Modjo to optimise your performance
What You’ll Bring to the Team
- Demonstrated success in B2B SaaS, sales development, or a comparable commercial role
- Strong interest in outbound prospecting and building pipeline
- Comfortable working with targets, KPIs, and performance metrics
- Excellent communication skills in German and English (minimum C1 level required for both, for the DACH market)
- Confidence in engaging and challenging decision-makers
- Strong discovery and listening skills, you know how to uncover real customer needs
- High level of resilience, ownership, and drive to succeed in a fast-paced environment
- Curiosity and willingness to learn, especially in a tech-driven product environment
Extra consideration for:
- Experience in hospitality or hospitality tech or SaaS or similar background
- Familiarity with modern sales tools (e.g. HubSpot, Sales Navigator etc.)
- Additional language proficiency in Italian or Spanish, or French is a plus
What We Offer
Career & Growth
- Clear and structured career path towards Account Executive or other revenue roles
- Dedicated onboarding and continuous sales training (tools, product, methodologies)
- Regular feedback cycles and development support
- Opportunity to join a fast-growing SaaS company and directly impact revenue growth
Culture & Growth
- A Diverse & International Team: Work alongside passionate professionals from over 20 nationalities, bringing unique cultural perspectives, backgrounds, and experiences to shape the future of hospitality tech.
- Growth & Development: As we scale, so do your opportunities. You’ll benefit from 360° feedback reviews, a dedicated learning budget, and plenty of chances to take on more responsibility. Our evolving career framework ensures you have increasing opportunities to learn new skills, advance your career, and make an impact.
- Autonomy & Ownership: Great ideas can come from anywhere. We empower you to take responsibility, make decisions, and contribute directly in an environment built on trust, transparency, and collaboration.
- Shape the Future of Hospitality Tech: Be part of a fast-growing scale-up transforming the hospitality industry. From day one, your work drives real impact and you’ll have the freedom to bring your ideas to life.
- Competitive & Fair Compensation: We believe great work deserves great pay. Our salaries are competitive and guided by benchmarking data to ensure fairness across all roles and teams. We make sure to recognize and reward performance and contribution.
Perks & Lifestyle
- Flexible & Remote Work Options: We focus on results, not clocking hours. You can work from home, the office or in a hybrid setup, with flexibility to adapt your schedule as long as it makes sense for your role, your team and our business.
- Free Public Transport: Travel across Germany with ease using our fully covered Deutschland Ticket.
- Team Connection: Strong connections fuel collaboration. We celebrate and connect through regular team dinners, company meetups, Oktoberfest celebrations, Christmas parties, and other offsite events.
- Paid Time Off: Enjoy 30 days of vacation to fully disconnect, recharge, and return inspired.
- Health & Wellbeing: Prioritize your health with access to hundreds of gyms, fitness studios, and wellness options through our EGYM Wellpass membership.
How you make an impact joining Apaleo: Joining Apaleo means more than just taking on a role, it’s about driving real change in the hospitality industry. Your contributions will directly shape our innovative platform, influence company-wide decisions, and help redefine the future of hospitality tech. At Apaleo, your voice matters, your ideas are valued, and your impact is tangible. Be part of a team where your work fuels progress, collaboration sparks innovation, and growth is a shared journey.
We are proud to be an Equal Opportunity and Affirmative Action Employer, committed to fostering a diverse, inclusive, and welcoming workplace. We encourage applications from individuals of all backgrounds, regardless of race, color, religion, gender identity or expression, sex, national origin, age, marital status, disability, or any other characteristic protected by applicable law. Your personal data will be handled with the utmost care and in compliance with GDPR and relevant data protection regulations. We celebrate differences and believe that diversity enriches our team and drives innovation.
Annual salary information is not provided for this position. Explore salary ranges for similar roles in our Salary Directory ›
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