About this role.
HubSpot is hiring a German-speaking Mid-Market Account Executive to own the end-to-end sales cycle for small and medium-sized businesses in Germany. The role combines inbound and proactive prospecting, discovery with senior leaders, product demonstrations, stakeholder management, forecasting, and closing new and expansion business against monthly quota. Candidates need 3–5 years of quota-carrying sales experience, fluency in German and English, and success selling in complex environments. This is a remote, full-time role based in Germany with a transparent annual cash-compensation range that includes variable pay components.
Role DNA
A quick view of the complexity, pace, ownership and collaboration implied by the job description.
Job Complexity
4/5Pace & Pressure
5/5Autonomy Level
5/5Communication Load
5/5Salary analysis
Estimated compensation compared with the broader EU market for similar roles.
Core skills
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Sample interview questions
I segment accounts by fit, growth potential, technology environment, intent signals, and existing engagement. I set activity, pipeline-creation, conversion, and coverage targets, then review performance weekly to reallocate time toward the highest-probability opportunities.
I prepare a hypothesis about the company's goals and market context, then use open questions to uncover strategic priorities, operational friction, business impact, decision criteria, and buying process. I summarize the agreed problem and success measures before positioning relevant capabilities.
I map the buying committee early, identifying the economic buyer, champion, technical evaluators, users, and potential blockers. I tailor value messaging to each stakeholder, establish a mutual action plan, and maintain clear next steps, risks, and decision dates throughout the cycle.
I would inspect pipeline quality and stage conversion, prioritize late-stage deals with clear next actions, and increase focused prospecting in the highest-fit account segments. I would also partner with marketing and internal specialists on targeted campaigns while updating my forecast transparently.
I would connect the platform to measurable outcomes such as better customer visibility, more aligned marketing and sales processes, faster service, and scalable reporting. Rather than leading with features, I would validate the transformation objectives and demonstrate a phased path to adoption and value realization.
As a Mid-Market Account Executive at HubSpot you will be engaging directly with small to medium sized businesses, helping them to grow. You will use proactive and inbound selling strategies to find and close new business, and increase the customer’s usage of the HubSpot platform over time. You will use your knowledge of digital transformation and change management to act as a trusted advisor and business consultant to the customer, running the sales process end to end with them.
We are looking for the successful candidate to join our team as a remote employee based in Germany. Please check out this article for more context: The Future of Work at HubSpot: How We’re Building a Hybrid Company.
Responsibilities of an Account Executive:
- Develop and be responsible for your own annual, quarterly and monthly territory business plan
- Find new prospects from both inbound and self-sourced leads
- Run qualification calls with C-level executives and department leaders
- Close both new business and install base at or above quota on a monthly cadence
- Sell through internal champions to multiple stakeholders, as well as directly to C -level
- Work collaboratively with HubSpot’s marketing and technology departments to evolve our sales strategy when new features and products are introduced
- Run online and occasionally in person product demonstrations
Role requirements:
- 3-5 years in a quota carrying role
- Fluency in English and German
- Experience in a complex selling environment
- Have presented and pitched to C-level executives on a business change
- Management of monthly and annual pipeline as well as proven accuracy in forecasting
- Goal orientated with track record of overachieving on monthly & annual targets
- Trained and/or certified in a standardised sales method (E.g. Sandler)
Who exceeds in this role? Top performers will demonstrate:
- An understanding of how businesses grow, and confidence advising C-level executives on growth strategies
- Genuine curiosity about business and technology
- A growth mindset and a habit of seeking feedback for self development
- High performance in areas outside of professional work (E.g hobbies, side business, sport, creative)
- Having taken on additional responsibility in a team environment (E.g coaching, mentoring, team projects)
What are some of the benefits of working at HubSpot?
- Generous remuneration and stock units
- Interactive employee training and onboarding
- An education allowance up to €4,250 per annum
- Life Assurance
- Long term illness cover
- 25 days holidays and unlimited vacation
- Fitness reimbursement
- Amazing colleagues to learn from and enjoy company social outings, parties, and events
Pay & Benefits
The cash compensation below includes base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot’s bonus plan for eligible roles. In addition to cash compensation, some roles are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs). Individual compensation packages are determined using objective, role-related criteria, which may include skills, experience, qualifications, and other job-related factors.
This resource will help guide how we recommend thinking about the range you see.
Benefits are also an important piece of your total compensation package. Explore the benefits and perks HubSpot offers to help employees grow better.
At HubSpot, fair compensation practices aren’t just about checking off the box for legal compliance. It’s about living out our value of transparency with our employees, candidates, and community.
Annual Cash Compensation Range:
€110.896—€129.724 EUR
At HubSpot, we value both flexibility and connection. Whether you’re a Remote employee or work from the Office, we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team, you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team, you’ll also attend other in-person events, such as your Product Group Summit and other gatherings, to continue building on those connections.
If you require an accommodation due to travel limitations or other reasons, please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements
About HubSpot
HubSpot (NYSE: HUBS) is an AI-powered customer platform with all the software, integrations, and resources customers need to connect marketing, sales, and service. HubSpot’s connected platform enables businesses to grow faster by focusing on what matters most: customers.
At HubSpot, bold is our baseline. Our employees around the globe move fast, stay customer-obsessed, and win together. Our culture is grounded in four commitments: Solve for the Customer, Be Bold, Learn Fast, Align, Adapt & Go!, and Deliver with HEART. These commitments shape how we work, lead, and grow.
We’re building a company where people can do their best work. We focus on brilliant work, not badge swipes. By combining clarity, ownership, and trust, we create space for big thinking and meaningful progress. And we know that when our employees grow, our customers do too.
Recognized globally for our award-winning culture by Comparably, Glassdoor, Fortune, and more, HubSpot is headquartered in Cambridge, MA, with employees and offices around the world.
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If you need accommodations or assistance due to a disability, please reach out to us using this form.
Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Germany Applicants: (m/f/d) – link to HubSpot’s Career Diversity page here.
India Applicants: link to HubSpot India’s equal opportunity policy here.
HubSpot may use AI to help screen or assess candidates, but all hiring decisions are always human. More information can be found here. By submitting your application, you agree that HubSpot may collect your personal data for recruiting, global organization planning, and related purposes. We may use CLEAR ID Verification during the hiring process to confirm your identity and help maintain a safe, secure, and trusted experience for all candidates. Refer to HubSpot’s Recruiting Privacy Notice for details on data processing and your rights.
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