About this role.
This leadership role is responsible for driving all renewal activities across the United States, focusing on customer retention, revenue continuity, and maximizing lifetime value. The Head of U.S. Manufacturer Renewals will lead a team of renewal specialists, develop strategic initiatives, and collaborate closely with sales, customer success, finance, and product teams. The position requires a proven track record in managing multi-million-dollar renewal portfolios, improving renewal rates, and reducing churn. This is a senior role that demands extensive experience in renewals, customer success, and team leadership, with the ability to influence at the executive level.
Role DNA
A quick view of the complexity, pace, ownership and collaboration implied by the job description.
Job Complexity
4/5Pace & Pressure
4/5Autonomy Level
5/5Communication Load
5/5Salary analysis
Estimated compensation compared with the broader US market for similar roles.
Core skills
Skills and capabilities most closely associated with this opportunity.
Cover letter sample
Dear Hiring Manager,
I am excited to apply for the Head of U.S. Manufacturer Renewals position. With over a decade of leadership experience in renewals, customer success, and revenue operations, I have consistently delivered double-digit retention improvements and exceeded revenue targets. My expertise in building high-performing teams and implementing scalable processes aligns well with your strategic goals. I am eager to leverage my skills to drive customer lifetime value and cross-functional collaboration at your organization. Thank you for your consideration.
Sample interview questions
In my previous role, I inherited a renewal rate of 78%. I conducted a deep dive into cancellation data, identified key risk segments, and introduced a proactive customer health scoring system. I also implemented a structured escalation process and retrained the team on value-based selling. Within 12 months, we increased renewal rates to 91%, directly adding $2.5M in retained revenue.
I view renewals as a natural outcome of customer success. I focus on aligning our renewal strategy with customer outcomes, using data to anticipate needs and demonstrate ROI. By building strong relationships with key stakeholders and collaborating with Customer Success, I ensure that renewals are a positive decision for the customer, not just a financial transaction. This approach has led to both high retention and high satisfaction scores.
I led a project to integrate CRM data with billing systems to automate renewal forecasts. I worked with Sales, Finance, and IT to ensure data accuracy and create a single source of truth. This effort reduced forecasting errors by 30% and gave us real-time visibility into at-risk accounts. As a result, the team could focus on high-priority renewals, leading to a 6% improvement in quarterly renewal rates.
I prioritize gross and net renewal rates, churn rate, forecasting accuracy, and customer lifetime value. Additionally, I track leading indicators like product usage, customer engagement, and health scores. I drive these metrics by setting clear targets, implementing accountability frameworks, and ensuring my team has the tools and training to succeed. Regularly reviewing performance data allows me to adjust strategies quickly.
I start by understanding each manager's strengths and career goals, then set personalized development plans. I provide regular coaching, focused on both technical skills like negotiation and soft skills like communication. I also create opportunities for them to lead strategic initiatives, building their confidence and ownership. By fostering a culture of collaboration and continuous learning, I've seen teams consistently exceed targets and internal promotions.
Company Description
R26_0016590
Work Environment
- Candidates must be based in the United States, with a preference for those located in the Central or Eastern Time Zones to support cross-regional collaboration.
Travel: As required for leadership meetings, customer engagements, and team development
Job Description
About this Job
The Head of US Renewals is responsible for leading the strategy, execution, and performance of all renewal activities across the United States within the global renewals organization. This role ensures high customer retention, drives revenue continuity, and maximizes lifetime value by overseeing a team of renewal specialists, fostering cross-functional collaboration, and optimizing renewal processes.
Responsibilities
Strategic Leadership
Define and execute the US renewals strategy aligned with global objectives and company revenue goals.
Drive continuous improvement initiatives to increase renewal rates, reduce churn, and expand customer lifetime value.
Analyze market trends, customer behaviors, and renewal performance data to inform strategic decisions.
Team Leadership & Development
Lead, mentor, and develop a high-performing team of renewal managers and specialists.
Establish clear performance metrics and accountability frameworks for the team.
Foster a culture of collaboration, customer focus, and continuous learning.
Revenue & Performance Management
Own and deliver on renewal revenue targets and key performance indicators (KPIs).
Monitor forecast accuracy and renewal performance across segments.
Implement best practices to improve renewal execution, including standardization of processes and tools.
Customer Engagement & Retention
Ensure proactive customer engagement strategies are in place to drive renewals and customer satisfaction.
Partner with Customer Success, Sales, and Support teams to address risks, escalations, and opportunities.
Develop targeted retention strategies for key accounts and high-risk customers.
Cross-Functional Collaboration
Collaborate with Sales, Customer Success, Finance, Operations, and Product teams to ensure alignment across the customer lifecycle.
Provide feedback to internal stakeholders on customer insights, product usage, and renewal trends.
Support broader organizational initiatives such as pricing strategy, contract structures, and customer programs.
Process Optimization & Reporting
Drive operational excellence through process improvement, automation, and scalability initiatives.
Ensure accurate reporting and visibility into renewal metrics, risks, and opportunities.
Leverage CRM and analytics tools to enhance decision-making and forecasting.
Qualifications
- 10+ years of progressive experience in Renewals, Customer Success, Account Management, Revenue Operations, Subscription Sales, or other revenue-retention leadership functions, with at least 7+ years leading managers and geographically dispersed teams.
Proven executive leadership experience owning a multi-million-dollar renewal and retention portfolio with direct accountability for revenue retention, gross and net renewal rates, forecasting accuracy, and customer lifetime value.
Demonstrated success developing and executing renewal strategies that have resulted in measurable improvements in retention, reduced churn, and sustained revenue growth.
Strong track record of building, coaching, and retaining high-performing renewal, customer success, or commercial teams through periods of transformation and growth.
Experience partnering at the executive level with Sales, Customer Success, Finance, Product, Operations, and Legal stakeholders to drive enterprise-wide customer retention initiatives.
Expertise in renewal forecasting, commercial negotiations, contract management, pricing strategy, and risk mitigation.
Demonstrated ability to influence senior leadership and operate effectively in a highly matrixed, global organization.
Bachelor’s degree required; MBA or advanced business degree preferred.
Preferred Qualifications
Experience leading renewal organizations supporting Fortune 500 manufacturers, retailers, or enterprise customers.
Experience within consumer intelligence, market measurement, data analytics, research, media, technology, or information services industries.
Proven success managing organizations through acquisitions, organizational change, and business transformation initiatives.
Familiarity with enterprise CRM and revenue platforms such as MS Dynamics, Power BI, or comparable technologies.
Proven leadership experience in renewals, customer success, account management, or related revenue-focused roles.
Strong track record of meeting or exceeding revenue and retention targets.
Experience managing and developing high-performing teams.
Excellent analytical, problem-solving, and decision-making skills.
Strong communication and stakeholder management abilities.
Ability to thrive in a fast-paced, matrixed, and global organization.
Key Competencies
Strategic Thinking
Leadership & People Development
Customer-Centric Mindset
Data-Driven Decision Making
Cross-Functional Influence
Execution Excellence
Success Metrics
Renewal rate / retention percentage
Churn reduction
Forecast accuracy
Revenue attainment vs. plan
Customer satisfaction (CSAT/NPS where applicable)
Team performance and engagement
Reporting Structure
Reports to: Senior Director / VP of Global Renewals
Direct Reports: Renewal Managers / Specialists
Summary
This role is critical to ensuring sustained revenue growth and strong customer relationships. The Head of US Renewals plays a pivotal role in aligning teams, improving processes, and delivering consistent renewal outcomes that support the company’s long-term success.
US Benefits:
Comprehensive healthcare plan (medical, Rx, dental and vision)
Flexible spending accounts and Health Savings Accounts (including company contributions)
Life and AD&D insurance
401(k) retirement plan including company matching contributions
Disability insurance
Tuition Reimbursement
Additional Information
This role has a market-competitive salary with an anticipated base compensation of the following range: $177,000.00 – $184,800.00. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role is also eligible for a sales-based incentive or performance-based bonus. Other benefits include flexible working environment, comprehensive health insurance, industry-leading parental leave, life insurance, education support and more.
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Our Benefits
- Flexible working environment
- Volunteer time off
- LinkedIn Learning
- Employee-Assistance-Program (EAP)
NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://nielseniq.com/global/en/info/niqs-ai-safety-policies/
About NIQ
NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.
For more information, visit NIQ.com
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Our commitment to Diversity, Equity, and Inclusion
At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion
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