About this role.
Palmstreet is hiring a Business Development Manager to grow its rapidly expanding Collectibles marketplace category. The role combines seller acquisition, strategic account management, category expansion, GTM planning, and seller onboarding for collectibles such as toys, Disney, and trading cards. This remote US position partners closely with the Head of Collectibles and cross-functional GTM, marketing, product, and seller-success teams. Success is measured through strategic seller GMV, new seller activation, buyer growth, retention, and successful testing of new subcategories. The role requires an entrepreneurial, high-output operator with 5+ years of business development, partnerships, or marketplace sales experience and up to 25% travel.
Role DNA
A quick view of the complexity, pace, ownership and collaboration implied by the job description.
Job Complexity
4/5Pace & Pressure
5/5Autonomy Level
5/5Communication Load
5/5Salary analysis
Estimated compensation compared with the broader US market for similar roles.
Core skills
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Sample interview questions
I would combine quantitative and qualitative signals: addressable seller supply, buyer demand and retention data, competitive intensity, live-shopping suitability, expected GMV potential, and the availability of influential launch sellers. I would form a test hypothesis, recruit an initial cohort, define early activation and GMV benchmarks, then recommend deeper investment, iteration, or exit based on results.
I would first understand the seller's current channels, revenue model, audience, operational constraints, and concerns. I would tailor the Palmstreet value proposition around relevant growth opportunities, onboarding support, and the live-shopping experience, then establish a clear launch plan with milestones for setup, first livestream, promotion, and post-launch optimization.
I segment prospects by strategic value, likelihood to convert, and required onboarding intensity. A CRM-driven cadence, clear stage definitions, and automation support scaled outreach, while account plans and scheduled checkpoints protect time for high-value sellers. I review pipeline conversion and activation metrics weekly to adjust prioritization.
I would track activated sellers, time to first livestream, livestream frequency, GMV, conversion, repeat buyer rate, buyer retention, seller retention, and support needs. I would compare these metrics by subcategory and seller segment to identify where coaching, marketing support, product changes, or different acquisition criteria are needed.
I would explain the problem, the assumptions I tested, the data and customer feedback I gathered, and how I translated findings into a prioritized experiment. A strong answer would show ownership, rapid iteration, stakeholder alignment, and a measurable outcome such as improved conversion, account activation, pipeline creation, or revenue growth.
About Palmstreet:
Palmstreet is the #1 live shopping platform for rare plants, handmade crafts, collectibles, and unique goods. Founded in 2020 by Instagram and Apple veterans, Palmstreet began as a plant identification app and quickly evolved into a trailblazer in live shopping, beginning with plant sellers. Fueled by a passionate community, we rapidly expanded into new categories. Collectibles, launched in 2025, is one of our fastest-growing categories.
Our vision is to become the “World’s Online Main Street,” bringing the charm of in-person shopping to engaging, social online experiences. Backed by top Silicon Valley VCs and powered by a nimble, empathetic team, we’ve grown our GMV by 1500x in the last 3 years.
As we continue shaping the future of social commerce, we’re looking for talented individuals who are excited to grow with us and join our mission.
The Opportunity:
Palmstreet is seeking a motivated and entrepreneurial Business Development Manager to help take our Collectibles category to the next level. A year after launch, Collectibles is already our fastest-growing category and is becoming an industry-leading player. We’re now looking for a builder who can scale our existing core subcategories (toys, Disney, trading cards) while identifying and launching the next big opportunities.
This is a high-impact opportunity to shape the future of social commerce by acquiring and growing top sellers through strategic outreach, onboarding, coaching, and early-stage relationship building. You’ll partner directly with the Head of Collectibles to set category direction, prioritize where we go next, and own the execution that gets us there.
This is a remote role reporting to the Head of Collectibles and working closely with the Palmstreet GTM, Seller Success/Onboarding, and Marketing teams. There is a preference for a Los Angeles-based professional who is willing to travel 25% (trade shows, seller visits, and team off-sites), but open to other locations for the right candidate.
Responsibilities:
This is a full-time role that blends strategic category work with high-output seller engagement and acquisition. Expect to spend your time across the following focus areas:
Category Growth and Seller Recruitment
Build and execute strategy to scale existing collectibles subcategories
Recruit and activate high-potential sellers
Reach out to new leads through outbound emails, social media, calls, and visits
Develop and deepen relationships with strategic sellers through coaching and tactical support
Represent Palmstreet at industry events and within collector communities
Category Strategy & Expansion
Partner with the Head of Collectibles to set strategy across core and emerging subcategories
Identify and test new category opportunities using a mix of market data, seller signal, and buyer behavior
Lead GTM activities for promising new subcategories: source initial sellers, create the marketing strategy, set early benchmarks, and decide whether to invest deeper or move on
Translate learnings into recommendations on category structure, marketing investment, and product needs
Maintain a clear point of view on competitive positioning across all categories of collectibles
Seller Acquisition & Activation
Pitch Palmstreet through discovery and closing calls (virtual and in-person) and onboard new sellers from first contact through their debut livestream
Manage a pipeline of prospective sellers across the collectibles ecosystem, from established category-leaders to emerging sellers with category-building potential
Balance high-touch onboarding for strategic accounts with scaled support for inbound or early-stage sellers
Revenue & Category Growth Ownership
Hit clear performance goals:
GMV growth across your cohort of strategic sellers/subcategories
Number of new sellers acquired, onboarded, and live
New buyer growth and retention
Identify creative ways to source new leads via digital outreach, trade shows, partnerships, and referrals
Collaborate cross-functionally with marketing, product, and GTM teammates to shape growth strategies and campaign participation
Qualifications:
5+ years in business development, partnerships, or sales, preferably in a marketplace or at early- to mid-stage startups
Strategic mindset with the ability to identify, test, and scale new opportunities, not just execute on a defined playbook
Proven ability to successfully manage both outbound sales pipelines and strategic accounts
Experience onboarding and enabling sellers in both high-touch and scalable ways
Strong organizational and communication skills
Proficiency in tools like Hubspot or similar CRMs
Broad interest in or familiarity with collectibles culture (sports cards, TCG, comics, memorabilia, vintage toys, designer toys, video games, or adjacent verticals) is a strong plus
Smart, hands-on, and high-hustle approach to ambiguous problems
Your Location: Remote – Anywhere in the US, Los Angeles preferred
Travel: Expected travel up to 25% for trade shows, seller visits and team offsites
Compensation:
Base Salary: $90,000–$140,000, depending on experience level and location
Commission structure to be discussed
Equity: Granted after 6 months and reaching key performance milestones
In addition to base salary and commission, the compensation for this role includes:
Equity Incentive Plan
Generous health insurance contribution (for you & dependents)
Dental & vision insurance
Life insurance
12 paid holidays + Paid Time Off (PTO) + Paid Sick Days
401(k) plan with company matching
Remote Work Expense reimbursement
Work From Home Setup and Learning & Development stipend
Palmstreet credit
Why Join Us?
Shape the future of live shopping: Be part of a dynamic team revolutionizing the online shopping experience, combining creativity and technology to create immersive, interactive platforms for sellers and buyers alike.
Collaborate with industry pioneers: Work alongside a nimble, innovative team, backed by some of the most prestigious VCs in Silicon Valley, with opportunities to influence the product direction.
Solving complex challenges: You’ll take on complex problems that others haven’t yet been able to solve, driving innovation and pushing boundaries in your work.
Thrive in a flat, startup environment: Take full ownership of your projects while working alongside a supportive team that values collaboration and mutual respect.
Our Commitment to Diversity and Inclusion Palmstreet is proud to be an equal opportunity employer. We celebrate diversity and encourage applications from everyone—especially those whose identities are traditionally underrepresented in tech. We do not discriminate on race, religion, color, gender expression or identity, sexual orientation, ancestry, national origin, citizenship, age, marital status, veteran status, disability status, political belief, or any other characteristic protected by law.
Application Process We’re excited to review your application! If your experience aligns with what we’re looking for, our hiring team will reach out to schedule an initial screening call and walk you through the next steps of our interview process.
While we try our best to respond to everyone, the high volume of applications may mean we’re unable to provide individual updates if we decide not to move forward.
To stay connected and explore future opportunities, follow us on LinkedIn or visit us at https://palmstreet.app/careers.
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