Demand Generation Specialist

Remote from
Anywhere 🌎
Job function
Marketing & Sales
Job type
Full Time,
Job posted
Apply before
16 Oct 2023
Industry
Computer Software

About Documo Inc.

Eliminating filing cabinets, one product at a time.

Documo is on a mission to help businesses digitize their document workflow. We’re a fast-growing B2B SaaS company that places a high value on culture and delighting our customers. We build document software solutions that help businesses streamline document processes, which makes working with documents easy, more secure, and friendly towards our planet. We believe the way to do this is to build amazing products, coupled with our passion for customer success, our meticulous attention to design and user experience. In order to do those things, we must add and invest in amazing talent!

Documo is looking for a passionate and highly skilled Demand Generation Specialist to join our Growth and Marketing team! The Demand Generation Specialist will be laser-focused on capturing demand, providing  leads for product-led sales, and optimizing conversion rates in a competitive market environment. Your primary objective will be to propel our brand’s demand generation initiatives and strengthen our digital marketing programs. You will play a pivotal role in organizing and optimizing our demand generation process and leveraging a diverse range of marketing and sales techniques to optimize our strategies. Your responsibilities will revolve around devising a cohesive demand generation system that spans multiple channels, accelerating the acquisition of new buyers, and nurturing existing prospects and customers. With your expertise in this competitive landscape, we aim to enhance our market presence, drive revenue growth, and establish lasting relationships with our target audience.

*Note: As a fully distributed company, we are open to hiring anywhere, however, the work hours for this position are during USA business hours

What To Expect:

  • Manage and optimize PPC and social media ad campaigns that generate high-quality leads
  • Researching the market to identify the target audience and generate demand via compelling content
  • Overseeing projects and timelines
  • Managing the creation of compelling demand generation content, including emails, blogs, articles, and infographics
  • Attracting prospects with calls-to-action and landing pages that will increase demand for our product in the target demographic
  • Assists in the execution of targeted multi-channel campaigns for lead generation
  • Creates email templates for the Sales team to use to communicate with their contacts
  • Writes lead nurturing programs to accelerate movement through the demand generation funnel
  • Develops lead generation programs utilizing best practices for demand generation to drive successful customer acquisition and current customer upsell opportunities

Who You Are:

  • Have extensive paid media experience, having managed at least $50k/month in spend
  • Proven success in a somewhat challenging SEO environment
  • Have successfully exploited alternate channels (partner, referral, direct, LI/social, etc.)
  • Excellent writing skills are a must
  • Experience with CRM (Salesforce preferred)
  • Experience with marketing automation, or email software
  • Must collaborate effectively with Growth, Marketing and Sales teams
  • High communication proficiency, both written and verbal
  • Must have a strong attention to detail
  • Proficiency in MS Office, specifically Excel
  • Strong reporting skills
  • Independent drive for results
  • Adaptability through periods of change and growth
  • Ability to multitask based on prioritization and time sensitivity
  • High energy, with passion for building brands
  • Customer/Client focus

Why Documo?

  • Competitive benefits (medical, dental, vision, 401k with an impressive match) for US based employees
  • Bi-annual performance reviews with merit increases
  • Annual Company Trips
  • Equity in the company
  • The ability to work from wherever makes you happy with people who love what they do
  • Work for a small but fast-growing technology company with a supportive, inclusive, and fun culture!

At Documo, we value our differences, and we encourage all—especially those whose identities are traditionally underrepresented in tech organizations—to apply. We do not discriminate on the basis of ancestry, race, place of origin, political belief, religion, marital status, family status, physical or mental disability, sex, sexual orientation, gender identity or expression, age, or any other characteristic protected by law. Documo is an equal opportunity employer.

Apply now >

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FAQ

What position is Documo Inc. hiring for?

Documo Inc. is hiring a remote Demand Generation Specialist from Anywhere 🌎

What type of employment does Documo Inc. offer?

This is a Full Time role.