About this role.
AppSamurai is seeking a Partnership and Business Development Manager to build Storyly's reseller, referral, commercial, and technology-partner ecosystem across Europe. The role owns partner strategy, recruitment, onboarding, enablement, joint go-to-market planning, pipeline development, agreement negotiation, and renewals. It requires at least three years of B2B partnerships, channel, business development, or sales experience, ideally in SaaS and the mobile marketing, e-commerce, or D2C ecosystem. This is a highly entrepreneurial hunter-and-builder position with regular European travel, event participation, and cross-functional work with sales and product teams.
Role DNA
A quick view of the complexity, pace, ownership and collaboration implied by the job description.
Job Complexity
4/5Pace & Pressure
4/5Autonomy Level
5/5Communication Load
5/5Salary analysis
Estimated compensation compared with the broader US market for similar roles.
Core skills
Skills and capabilities most closely associated with this opportunity.
Sample interview questions
I would first segment priority markets by customer density, partner maturity, and Storyly's product fit. I would define ideal partner profiles, create a targeted recruitment list, establish clear commercial and enablement packages, and pilot the model with a small cohort. I would then measure activation, sourced pipeline, conversion, and partner productivity before scaling the strongest motions market by market.
I assess strategic fit, customer overlap, market credibility, sales capacity, technical capability where relevant, and willingness to invest in joint go-to-market activity. I also validate whether the partner has a concrete route to qualified opportunities rather than relying only on stated interest. A mutual business plan with measurable pipeline and activation commitments helps distinguish high-potential partners from passive referrals.
I would create a structured enablement journey covering the customer problem, product positioning, ideal use cases, competitive differentiation, discovery, demo delivery, pricing guardrails, and support escalation. Certification checkpoints and role-play sessions would confirm readiness. After launch, I would review early opportunities with the reseller, provide deal coaching, and use performance data to identify further training needs.
I would bring validated market evidence, including shared customer needs, use cases, expected commercial value, and technical requirements. With product, I would clarify integration scope, ownership, timeline, and success metrics before making external commitments. Once launched, I would coordinate joint positioning, partner enablement, co-marketing, and feedback loops to ensure the integration drives adoption and pipeline.
I would track recruited versus activated partners, training completion, partner-sourced and partner-influenced pipeline, opportunity conversion, average deal size, sales cycle, revenue contribution, renewal performance, and partner engagement in joint campaigns. I would review these metrics by market and partner type to focus resources on the activities that produce repeatable revenue.
Let’s create the future of mobile user engagement together!
Would you like to be at the center of a digital storytelling revolution? Do you enjoy technology but also love getting to know people?
Developed by Appsamurai Inc, our engagement platform Storyly cracked the code of mobile engagement by bringing the magnetic power of social content experiences to any app imaginable. Storyly is becoming the world’s most sophisticated user engagement platform for mobile apps and the web.
The scope of this role is to cover Storyly’s core markets and build commercial partnerships in Europe, UK and LATAM regions. In addition, this role engages in events and business development.
Your fluency in technology and sales and partnerships experience in e-commerce and D2C domains are formidable advantages for this role.
Ready to write your own story of success? Come join us in our mission to revolutionize mobile engagement, one story at a time.
As our Partnership and Business Development Manager for Europe, you will establish Storyly’s reseller and referral partnership network across the region from the ground up. You will create both commercial partnerships by finding, onboarding and training resellers, building product partnerships with complementary platforms, and turning the partner ecosystem into a repeatable source of qualified leads through joint go-to-market work and events.
This is a hunter and builder’s role. You define the partner strategy, sign the first partners, make them successful, and shape what the partnerships function at Storyly becomes.
Visit storyly.io or follow our epic journey on LinkedIn and X.
What You Do
Establish and grow Storyly’s reseller and referral partnership network across Europe. Identify, recruit, and onboard resellers market by market.
Create commercial partnerships (agencies, consultancies, resellers) and technical partnerships (platforms, system integrators, complementary products in the mobile marketing ecosystem).
Train and enable resellers on Storyly’s product, positioning, and sales playbook so they can pitch, demo, and support Storyly independently.
Support the Product Team to develop product partnerships and integrations with complementary platforms to expand joint value propositions.
Organize and run partner events, webinars, and industry conference presence across Europe to generate leads.
Collect, qualify, and route partner-generated leads, working hand in hand with the sales team to convert them.
Build joint go-to-market and co-marketing plans with key partners and own the partner-sourced pipeline.
Negotiate partnership agreements and commercial terms, and manage renewals to secure ongoing partnerships.
Track partner activity, pipeline, and performance in the CRM, and report on the health of the partner channel.
Who You Are
You have 3+ years of B2B partnerships, business development, channel, or sales experience, preferably in SaaS.
Existing partnership experience in building or managing a reseller/channel program is a plus.
Existing product partnership experience (technology integrations, platform ecosystems) is a big plus.
You know the mobile marketing, e-commerce, or D2C ecosystem and speak its language.
You are a self-starter with a startup mindset and comfortable building a function from zero and owning the outcome.
You are a confident presenter and trainer, at ease running enablement sessions and speaking at events.
You demonstrate a high level of proficiency in English; additional European languages are a big advantage.
You are willing to travel across Europe for partner meetings, training, and industry events.
Compensation
Additional Information
Annual salary information is not provided for this position. Explore salary ranges for similar roles in our Salary Directory ›
Upload your resume now
- To unlock remote work opportunities and be discovered by global employers.
This job listing has been manually reviewed by the Jobicy Trust & Safety Team for compliance with our posting guidelines, including verification of the company's legitimacy, accuracy of job details, clarity of remote work policy, and absence of misleading or fraudulent content.
