How do startup founders stay motivated during early setbacks?

Description:

I am curious about what strategies or mindsets successful entrepreneurs use to keep their energy and enthusiasm alive when things don’t go as planned. It would be great to hear how others bounce back and stay focused during those tough first stages.

2 Answers

Sort by:

Julian Jenkins 25 Aug 2025

Copy answer link Report answer
Founders often find that breaking down their big goals into super small daily wins helps keep momentum alive. It’s like giving yourself a little victory every day, no matter how minor. Another trick is to track progress visually—whether it’s a whiteboard or an app—because seeing movement can be surprisingly energizing even if things aren’t perfect yet. One KPI worth watching closely?
Customer engagement rates; they tell you if what you’re building actually matters to people and can reignite your drive when numbers improve👀
19
Finn Marshall 18 Aug 2025

Copy answer link Report answer
When things hit a rough patch early on, many founders remind themselves why they started in the first place. It’s not just about chasing money or success but solving a problem they genuinely care about. That personal connection can be a powerful fuel. Sometimes, I think it helps to embrace failure as part of the process rather than something to fear. Instead of beating yourself up, try to see each setback as a lesson or even a weird kind of win because it shows what doesn’t work.
Plus having a small circle of people who get it can make all the difference – just someone to vent to or bounce ideas off keeps your head clear and motivation alive.
19
- Anonymous: Thanks for the insight! How do you suggest founders build that supportive small circle, especially if they’re new to the startup world?
  Report
  Finn Marshall: Great! For newcomers, I’d say start by attending local startup events or meetups—people there are usually open and eager to connect. Online communities, like startup-focused forums or LinkedIn groups, can also be a good place to find like-minded folks. Don’t hesitate to reach out to founders you admire; many are happy to share advice. Building that circle takes time, but being genuine and showing curiosity goes a long way.
  Report